The heat of Summer ‘17 takes
me back to our Desert Daze Palm Springs photoshoot in early June. Every time I
reflect on this campaign I get goose bumps (strange considering we were in the
depths of the desert). Tutu du Monde took a departure from its signature
campaign style to the wild allure of the desert to shoot on location. We were
Californian dreaming… carefree, spirited and West Coast cool. It was pure
The cast and crew drove off the beaten track to parched Californian roads; palm trees, cactus and dusty rocks decorated the landscape. The ground was so dry it cracked under our feet.
The photoshoot concept started
with our Design team getting inspired by those fabulous colours one associates
with the Capital of sorbet shades and mid-century cool. The inspiration then
graduated to fabulous palm and pastel leopard prints which immediately made us
think glamour pool attire. The collection has an intense warmth that celebrates
a utopian summer: sunset shades, golden palms and rainbow pines. Looking back I
think we subconsciously selected elements that required us to jump on a plane
and escape into the wild, like pure Rodeos.
A plane ride to LA, a little downtime and a two-hour drive into the desert and the temperatures started to rise. Fortunately, most of the cast and crew arrived in Palm Springs the evening before the shoot for a very early start in the relative ‘cool’.
We had girls fly and drive in for miles from every part of the States, eager to shine their light and become a Tutu Du Monde model. Riley came all the way from New York and Linnea from Minnesota. Ava, Maisie, Zoey, Jade and Alivia made their way across from the somewhat closer LA. Alyna was on board from Sydney.
The girls who had never met didn’t waste time and started chatting and forming immediate bonds and lasting friendships. G’day you say? Yes, the little aspiring actors, lawyers, dancers had much to chat about and Alyna’s Australian accent was the source of a lot of banter and hilarious imitations. We couldn’t’ forget for a moment we were from Down under- the Australian bite contrasted heavily against the American tongue. It was such a novelty.
Every day was full with fittings, outfit changes and styling. The girls were so professional- these little glamazons braved the extreme heat (once the early morning was done with) and acted like it was 25 degrees, not 45. Thankfully there was no shortage of fruit and ice-cream. Well…. it was a pool party after all, right?
The first part of the day consisted of shooting at the mid-century house before enjoying a dip in the pool. We had a small amount of time to catch the last light and once the heat subsided we jumped into the ‘people mover’ and chased the sunset into the wild. The girls worked together, held their gaze and got the group shot. There was something so special about watching sequins dim in the dreamy LA light when the sun went down. And well I guess you could say I personally had a moment. It gave me goose bumps- a feeling of achievement where I looked around the room and saw a collection of internationally recognised and fabulous people who had come together to bring this vision we had only weeks ago authentically come to life in the genuine surrounds of the sands.
My heart danced in the desert- together we made it happen.
Soon after we piled back into the car and drove miles to the house for a swift change of outfits before hitting the road again. Thankfully, Palm Springs is a sleepy town with little traffic and we could call ‘it’s a wrap’ knowing the entire collection was captured before the sun went down.
The girls filled the day with boundless energy, giggles and so much delight. And suddenly we heard… silence (and a few twinkling little snores) from the weary little ladies in the back seat of the car. Ahh I guessss you could say it was a busy day.
But not for long! The little
dreamers started to wake when we rolled up the driveway of the house (they knew
it was pool party time!). And so, we deliriously swam under the moon in a
Til next time
Sun kisses, xx